By Michael Dorausch, DC

I found this advertisement for the Los Angeles College of Chiropractic (today known as the Southern California University of Health Sciences) in a 1946 chiropractic publication. The College, located in Whittier California, recently announced the appointment of a new college president. The school is going to be celebrating its centennial next year (2011), which is quite a milestone for a chiropractic educational institution.

1946 advertisement Los Angeles Chiropractic CollegeLos Angeles College of Chiropractic Circa 1946

Established in 1911, the Los Angeles College of Chiropractic was celebrating a third of a century when this ad was placed around 1946, in a chiropractic publication. It’s as if they were already aware they would be celebrating its centennial in 2011. The advertisement reads…

Reflecting a Third of a Century in the Progressive Development of the Science, Art, and Philosophy of Chiropractic.

The advertisement was placed long before postal codes were being used in the United States. The address listed around 1946 was 920 Venice Blvd., Los Angeles 15, California. I’m not sure how the PR. 2126 fit into the address description, and I’m not really sure how the “15” fit into the description of Los Angeles either.

Today, there is a 920 Venice Blvd. in Venice, CA 90291, but that’s not where the school was located. I believe the address would be 920 Venice Blvd., Los Angeles, CA 90015, which would put the location in downtown Los Angeles, near the 110 Harbor Freeway and the 10 Santa Monica Freeway. In 1946 the 110 freeway and 10 freeway did not yet exist, which means there was probably lots less traffic trying to get to chiropractic school in downtown LA. I’ll get confirmation, but I’m fairly sure the school was located between Valencia Street and Albany Street on Venice Boulevard in downtown Los Angeles.

The advertisement is from around the same time of this chiropractic research funding check drawn at the Bank of Los Angeles. There is a rich history of chiropractic education in the Southern California area, with several chiropractic schools operating throughout the years. Today, there are only two chiropractic colleges in the Los Angeles area, but there are four chiropractic schools in the state of California, the most operating out of any state in the US.