Chiropractic Blogs Top 10 Search Keyphrases

By Michael Dorausch, D.C. Checking your website log files is a great way to discover what kinds of searches are resulting in visitors to your site or blog. You can optimize your site for particular words you want to be found for and you can incorporate popular terms to easily drive new traffic. I grabbed a screenshot over the weekend of the top 10 search keyphrases (from last week) appearing in the log file for this blog. Let’s take a look at those results in greater detail… 1. chiropractic The number one result was for the term chiropractic, which is […]

Shaped Rubber Heels from 1908

By Michael Dorausch, D.C. Shoes have been a hot item for quite some time. There are running shoes, walking shoes, hiking shoes, calf muscle strengthening shoes, shoes that encourage better posture and balance, and a custom shoe style for nearly every type of activity. I discovered a number of interesting advertisements when browsing through a newspaper (from around 1908) and I’ll be sharing a few of them here. This particular advertisement is for O’Sullivans Shaped Rubber Heels which are purported to increase your walking powers 100%. Unlike the Claxton Ear-Cap (to prevent ugly ears), rubber heels continue to be an […]

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By Michael Dorausch, D.C. No rhyme or reason here, other than its Friday and I didn’t think I’d get a chance to make a blog post before mid-Saturday afternoon. I was performing some searches for phone related articles and I came across a number of different posts, written by different chiropractic authors, that I hadn’t seen in some time. They were all written by chiropractors, check them out… A bartender is just a pharmacist with a limited inventory By Darrel Crain, D.C. Doc, I’m pretty sure I need some of those big green pills, you know, like the ones on […]

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10 Styles of chiropractic adjusting tables

By Michael Dorausch, D.C. When you’ve been in chiropractic practice long enough, you notice people doing the funniest things with chiropractic benches and tables. Having been around these pieces of equipment for nearly 2 decades, one begins to take for granted the assumption that everybody knows how to lie down on a table, how to use a table, and what the purpose of each table is for. I grabbed photos of 10 different styles of chiropractic adjusting tables which I found in classified ads for chiropractic tables, and I’ll be displaying them here. A few will be marked with red […]

DiscForce and other bulk e-mails

By Michael Dorausch, D.C. I’m starting to have fun going through the bulk mailboxes for one of our chiropractic servers. It handles e-mail for dozens of chiropractic web sites. Now that we’ve got more aggressive filtering out spam, it’s easier to see when people or bots are targeting every e-mail address on the server. In previous posts I’ve written about spam e-mail targeted at chiropractors and it’s been covered in the news. There was a popular niche industry post and an article focused on decompression spam e-mails. As I’ve mentioned in previous posts, it’s not the pay day loan e-mails […]

Sample hedline goes here (news blooper)

by Michael Dorausch Spotted a blooper on the homepage of Google News tonight (Sunday). The top story title read: Sample hedline goes here Story was from the Atlanta Journal Constitution and it wasn’t a happy one. See screenshot below. Funny enough, a google search for Sample hedline goes here returns a number of results.

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WordPress Blogging Labrador

by Michael Dorausch (and Zoey Daisy Love) I HAD to change the name of this post from Thoughts after Thanksgiving to WordPress Blogging Labrador after what I caught my dog Zoey doing earlier. I had just finished eating a leftover turkey leg and was getting ready to do a blog post (about leftovers) but I had to get up because my dog (who thinks she rules the earth) was barking at the plate on my desk. I got up to take the plate to the kitchen and returned to discover my Labrador was blogging on my saved post! It’s pretty […]

Support California by Enjoying California

By Michael Dorausch, D.C. There was a full-page advertisement in the Sunday Los Angeles Times with photographs of beaches and attractions in Southern California, along with a message from the states governor. As you know, Southern California recently suffered a series of major wildfires. Thanks to our firefighters’ heroic efforts, and the enormous outpouring of assistance from our wonderful citizens, the recovery process has begun. Our diverse, exciting and beautiful hotels, attractions and restaurants are all ready to receive you with open arms. You can play a huge role in the recovery effort by booking your trip to California now. […]

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Massage Chairs and Mattresses

By Michael Dorausch, D.C. The mail keeps coming. I often wonder if other chiropractic offices receive as much mail as I do. I have to assume that they do. For such a small industry, it’s amazing how much marketing material and product advertising letters and postcards chiropractic offices receive each day. Today alone, I received no less than four pieces of mail related to products someone is trying to sell to chiropractors. Products included mattresses, probiotics, massage chairs, and software. First piece of mail was for a mattress company called isleep and it was a postcard offering free educational materials […]

NBC Studios leaving Burbank

By Michael Dorausch, D.C. I was reading the Los Angeles Times today and I read that NBC studios would be leaving downtown Burbank and moving their operations to a new facility located at Universal City, in Los Angeles. I used to live just across the street (on Alameda) from where the Tonight Show is filmed and I happened to pass by NBC Studios this past Sunday, on my way home from a visit to Burbank. I had noticed that some restaurants had changed ownership and things appeared like business as usual over at NBC. I checked out related news articles […]

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