by Michael Dorausch, DC
I saw a domain for sale today and it prompted me to begin searching for some local chiropractic related terms. One thing led to another and I found myself searching Bakersfield Chiropractic. I was amused to discover a post from planet chiropractic news displayed within the search results but what I found [...]
by Michael Dorausch, DC
Was that a chiropractor you were looking for?
Sometimes I see the strangest advertising results. I am in Santa Clara California for a three-day Internet conference. As I often do while I’m in my hotel room, I’ve been doing research on local chiropractic advertising to see what’s popular in this area. I know [...]
by Michael Dorausch, DC
Note: I had to kill the JavaScript that was auto loading this video as it was driving me crazy. I figure everyone else coming to visit this page was probably equally being annoyed by the automatically playing audio. That stuff just drives me nuts and I didn’t wanna put anyone else through [...]
by Michael Dorausch, DC
The Google News blog yesterday announced that all news is local, with a post that explains a new feature which helps readers find local news by simply typing in a city name or zip code.
I caught a screenshot on my Google News page before I began searching for content in local [...]
by Michael Dorausch, DC
I’m writing this post from a Hilton hotel in Tinley Park, Chicago. I wanted to share some thoughts on local search in this area and offer some tips on getting more granular in creating local based content for small businesses.
As my friends and I were driving around this weekend (in neighborhoods of [...]
by Michael Dorausch, DC
Looking for a chiropractor in the West Valley? The office that wants you to find them online will need to optimize their webpage for local search so you can connect with them. I will provide some resources for offices below.
This post is about why it’s important to use granular data and be [...]
by Michael Dorausch, DC
Have you been googling yourself lately? If so, there’s no reason to be ashamed? According to a Digital Footprints report released today by Pew Internet, many are doing it, and they’ve even googled others as well.
By the time I sat down to write this post there were more than 360 articles appearing [...]
by Michael Dorausch, DC
I’m still down at Disneyland in Southern California, attending a chiropractic conference. Conferences in this industry are typically held at hotel locations throughout the United States, but there’s quite a few continuing education programs that take place on chiropractic college campuses. Nearly every chiropractor that brought their family to the area spent [...]
by Michael Dorausch, DC
I was enjoying a Latte this morning with Dr. Russell Kun, who is moving from his office in San Lorenzo to Capital City in the Seattle area, and we got to talking about Life West and other chiropractic schools.
Dr. Kuns office was not far from the college in Hayward and he said [...]
by Michael Dorausch, DC
Do you know the way to San Jose? According to this sign, which I took a picture of while walking along Hegenberger Rd in Oakland, Interstate 880 South is the way to San Jose. Looks like somebody tried to clean off graffiti from the sign. The soft flash on my digital camera [...]