Chiropractic Research For Cheerleaders

By Michael Dorausch, D.C. Are NFL cheerleaders helping chiropractors raise money for research? I stumbled across an interesting eBay auction today (link below) for an Autographed Cheerleader Calendar (Washington Redskins) which is apparently listed in order to raise funds for the Foundation for Chiropractic Education and Research (FCER). The screenshot to the left shows a cheerleader modeling for the October 2008 section of the calendar (that’s my birthday). The auction is open until April 9, 2008 and it already had one bid when I checked the page. According to the eBay listing, the calendar is for 2007 2008 and it […]

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Following Twitter Tweets Beyond 10 Pages

By Michael Dorausch, D.C. This post is for my friends and followers on Twitter (my profile). Have you ever woken up late and wondered what the people you’ve been following on Twitter have been up to? Maybe not, but I live on the West Coast and by the time I check in many UK and East Coast conversations have already passed me by. Your twitter homepage displays 20 of the past tweets made by those you are following. If you scroll down to the bottom of your homepage you’ll see there’s a button that says “older” which allows you to […]

Twiistup 3 Draws Geeks and Nerds in LA

By Michael Dorausch, D.C. Nothing like a Wednesday night at the Air-Conditioned Supper Club in Venice Beach California, hanging out with some of West LA’s biggest geeks and nerds. The digital media space in West Los Angeles has subtly been growning for the past few years now, and things are no longer as quiet as they used to be. I recall Brian Deagan, reporter for Investors Business Daily, commenting more than two years ago, that West Los Angeles will become a digital hub of Web 2.0 media. From the sold-out crowd I witnessed last night, I’d say Brian’s predictions are […]

Search and Blogging Reporters Forum from Pubcon 2007

by Michael Dorausch Among my personally top-ranked sessions I attended at this past week’s Pubcon 2007 conference in Las Vegas was a Search and Blogging Reporters Forum that featured a panel of blog and media experts. The panel featured three big names in the industry of blogging and search (Andy Beal, Lee Odden, Rand Fishkin) and it was moderated by Michael McDonald, the current managing editor for WebProNews. I managed to get this photograph of all four gentlemen together, just before the morning search and blogging presentation got started. As an editor for Planet Chiropractic News (nearly 10 years now) […]

Matt Cutts on Directories and Links

By Michael Dorausch, D.C. This is a quick post from the front row at PubCon 2007 in Las Vegas. Matt Cutts just took a question from a person in the audience who asked about directories being hit in the index back in September. When Matt is researching directories owned by an individual (or group) he will go through those sites and confirm who owns them. If the directory owner says yes, I own these other domains, Matt will look at those as well. He will also ask about any expired domain, to get an idea of what other domains the […]

By Michael Dorausch, D.C. I’m in Las Vegas at Pubcon 2007 with about 2000 others listening to the kickoff keynote speaker, Craig Newmark of Craigslist. If you don’t know what craigslist is, I don’t know where you’ve been. I’m just realizing this morning how much Craig’s creation has affected my life. I have hired at least 3 employees from the site, hired models for chiropractic photo shoots, sold computer equipment, purchased furniture for my office, and attracted people to my adiola office. The web site has probably resulted in over a billion transactions and its allowed people to connect to […]

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Avoiding Potential Website Optimization Disasters

By Michael Dorausch, D.C. Managing the day-to-day activities of your small business can be tough enough, without having to be worrying about what you’ll have to do to get your website online, and stressing over what steps you’ll need to take to ensure your business appears in search engine results, when people are seeking your products or services. For the average small business owner, approaching the task of Search Engine Optimization (often referred to as SEO) for online presence of your company, can quickly become a major pain in the neck. To make things more difficult, it’s likely your small […]

Providing Links in the Press

By Michael Dorausch, D.C. I came across a web site today with a blog post by an Internet marketing specialist that was recently interviewed for an article which appeared in the Guardian newspaper. Andy Beard, the guy that was interviewed, didn’t get a link to his web site in the online version of the newspaper article, of which he was a source of significant information. For anyone that knows the value of an inbound link to your web site (especially from a major news web site), you can probably imagine how this guy felt about the situation. It was funny […]

SEO for 2008 Presidential Candidates

By Michael Dorausch, D.C. There were several news reports earlier this week with findings that some presidential candidate web sites are receiving more user traffic than others. It’s easy to assume that the most popular candidates are going to naturally have the most popular web sites, that’s not necessarily the case. After reading a few of the news articles I came to the conclusion that someone was possibly spinning a press story based on analytics data from a single source. In the case of the presidential candidate web sites, the data was provided by The Nielsen Company. Being a good […]

Google News Begins Embedding YouTube Video

By Michael Dorausch, D.C. Google News has began embedding YouTube video into news results appearing on the homepage. Just in time for the YouTube 10 second video advertising overlay announced earlier this week. See screenshots with news of California Governor Arnold Schwarzenegger. There was news posted to Planet Chiropractic last week about an introduction of advertising to YouTube video in the form of a 10 second video presentation at the bottom fifth of the video player’s screen. There was also news regarding Google including comments, from people mentioned in news articles, appearing on the Google News homepage. Now it looks […]