Chiropractic Blogs

Content for the Chiropractic Minded

I can haz ur money?

By Michael Dorausch, DC
3 different sellers of items posted to the classified ads e-mailed me all within a few hours of each other with an e-mail from a suspected scammer. I appreciate them all forwarding the e-mail and I found it to be a perfect example of something that should be obvious, but sometimes isn’t [...]

Surface EMG & Thermography Sales

by Michael Dorausch, DC
I’ve been talking quite a bit about getting more specific with creation of content for everything from local listings to classified advertising. I noticed some good examples earlier today of classified ad data that includes model number and location information, exactly the granular type of information I’ve been talking about.
There’s a [...]

Going Granular With Classified Advertising

by Michael Dorausch, DC
Not all classified ads are created equally. In this post we are going to take a look at three different classified advertisements I noticed were posted earlier today. The advertisements are all related to the chiropractic health care industry but the concepts of creating more granular information apply to anyone posting online [...]

479 Chiropractor Practices for Sale

by Michael Dorausch, DC
I was checking in on Planet Chiropractic classifieds today and noticed we have reached 479 advertisements related to selling chiropractic practices. That puts us 21 advertisements away from 500 current ads in the space of office sales. The practice for sale category has always been a popular one but growth has increased [...]

Spotting Fraud on Nervo-Scope Ads

by Michael Dorausch
Here is a quick post of a type of email to watch out for when placing chiropractic classified ads on the main website. While pages are getting thousands of views each week and there is lots of user activity, everyone is advised to be aware of fraudulent attempts to purchase products. No need [...]

Chiropractic Practice Selling Interview

by Michael Dorausch, DC
I received a phone call the other day from James Von Hipple, a chiropractor I attended CCCLA with in the 1990s. He was in the process of driving to the city of Temecula in Southern California, from up in the Bellingham area of Washington.
Dr. Jim had recently sold his chiropractic office and [...]

X-Ray Equipment For Sale Attempted Fraud

by Michael Dorausch, DC
Received this via email today…
I have an ad in the “Equipment for sale: Private Party; X-Ray Equipment” section for a Kodak M6 Film Processor.
Someone using the name “[name removed since scammer is using name of a Chief Financial Officer of a publicly traded company]“ has attempted to defraud me through your website. [...]

Include details to increase ad views

by Michael Dorausch, DC
It’s all in the details. When posting to chiropractic classifieds, some people write some terrific and descriptive advertisements. Others only post a few general sentences. Over the years I have noticed a significant difference in ad performance (measured by page views) when comparing detailed ads to plain Jane vanilla style ads.
Let’s take [...]

200 Associate Ads in Classifieds

Regarding chiropractic classifieds, received an e-mail today from student at Palmer Chiropractic College in Davenport Iowa…
Thank you for your website, it is appreciated. (Palmer students are so polite)
If you have time here is a suggestion. The associate ads are difficult to look through. It would be nice if they were broken up in groups of [...]

We were waiting until July 4th of 2007 to release the latest news regarding the chiropractic profession’s number one ranked online classified ad service.
If you haven’t been on the website lately you may notice something different, there are no fees for posting ads. That’s right, freedom from paying fees to post chiropractic related classified ads. [...]

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