by Michael Dorausch, DC
Someone was asking me recently for some suggestions on naming a business they were planning on opening this fall. The business is a Day Spa and the person was undecided on what name to use.
Today, this is a question that is more important than ever, especially if you intend to market your [...]
by Michael Dorausch, DC
Writing articles and blog posts on timely topics can increase traffic to your blog or web site. The advantage here is that if you’re getting information out in a timely fashion, you will increase your odds of having your content sourced, by other blogs and news media web sites, thus increasing the [...]
30 Aug
Posted by Chiropractic Blogs as Audio
by Michael Dorausch, DC
I’ve had these audio files stored in an MP3 directory on planetchiropractic.com for 6 1/2 years. I realized I never did a blog post to the audio section, so many of you who are new to the web site, didn’t have access to the files.
This is a six part audio series featuring [...]
by Michael Dorausch, DC
Received this via email today…
I have an ad in the “Equipment for sale: Private Party; X-Ray Equipment” section for a Kodak M6 Film Processor.
Someone using the name “[name removed since scammer is using name of a Chief Financial Officer of a publicly traded company]“ has attempted to defraud me through your website. [...]
by Michael Dorausch, DC
Cold calling telemarketers hoping to attract new clients from small-business owners are advised to do more research before making those sales calls.
Owning a small business in a major metro US area, I could easily be perceived as your average local small business owner. I receive faxes, e-mails, direct mailings, and telemarketing calls [...]
by Michael Dorausch, DC
Many chiropractic offices, and other small businesses, continue to rely on Windows operating systems (mostly XP), for their office and business computing needs.
If you are running Windows, chances are you’re running some sort of virus protection and/or anti-spy software. I wanted to introduce you to a FREE open-source antivirus software known as [...]
by Michael Dorausch, DC
Google News has began embedding YouTube video into news results appearing on the homepage. Just in time for the YouTube 10 second video advertising overlay announced earlier this week. See screenshots with news of California Governor Arnold Schwarzenegger.
There was news posted to Planet Chiropractic last week about an introduction of advertising to [...]
by Michael Dorausch, DC
I invite you non chiropractic business people to read this post, as I feel a lot of this stuff crosses into many types of small businesses.
About once a month I get a handwritten letter from some chiropractic practice management firm in Tustin, California. I believe they always include the same testimonial, from [...]
by Michael Dorausch, DC
There’s been plenty of articles circulating the Internet and appearing in numerous healthcare publications, since a recent research study regarding chiropractic adjustments and the lowering of blood pressure, began appearing in the news media.
Someone brought a June 2007 magazine article to my office, bringing this particular topic to my attention again. The [...]
22 Aug
Posted by Chiropractic Blogs as Chiropractic Salaries
A chiropractor in Northern California sent me some mail the other day that included a few reports from California Chiropractors (and one Washington office) and their recent cash incomes.
I thought this would provide some good information for those asking questions about chiropractic salaries, as this is an area of chiropractic practice that I find is [...]